I help technology companies tell their story clearly — at launch, through growth, and when the story becomes more complex.
I work across communications strategy, media relations, and the editorial work that sits between them: messaging, positioning, content, and the relationships that make coverage happen.
Selected clients
Insiders
Swiss wearable data infrastructure company. Launch communications, September 2026.
ELEVEN / Aser Ventures
Successful navigation of two acquisitions / spinouts and launch of FIFA+.
MVRDV
Built the internal communications function from scratch. Co-authored the Co-living Design Study.
Tripat Jewellery
EU trademark registration, press strategy, and media placement including Holland Herald.
Background
Before Plainspoken, I spent a decade building communications functions inside organisations rather than advising from outside — at Transport for London, ELEVEN Sports and Aser Ventures, and MVRDV.
At ELEVEN I grew the communications team from four to twelve across three continents and managed the transition through acquisition by DAZN. At MVRDV I built the internal communications practice from scratch for one of the world's leading architecture firms.
I hold an LLB and an MBA from the University of Liverpool, where I specialised in football business and sports governance.